To find MarketLine Company Profile reports, just search for "company profile" in the title and enter the company name as a "company entity" as shown in the screenshot below. Note that company profiles are available only for large publicly-traded companies.
After your search results are displayed, you can sort your results to see the newest report first. Click on the Access Options button to read the report.
SWOT reports within Business Source Premier are supplied by MarketLine. To find a SWOT report, simply search for "swot" as a title and your company as the "Company Entity," (see ovals in illustration below). Click the PDF Full-Text link to access the complete report.
Sort your search results to see the latest report first (pull-down menu in upper right). Click the Access Options button to read the complete report.
SWOT Report Citation, APA style:
Harley-Davidson, Inc. SWOT Analysis. (2022). Harley-Davidson, Inc. SWOT Analysis, 1–7.
Citation for Value Line (APA format):
Value Line. (2022, May 20). Delta Air Lines. Value Line Investment Survey.
https://research-valueline-com.libproxy.bvu.edu/secure/research#sec=company&sym=DAL