Some things to keep in mind as you start research on your company:
- Many databases allow you to search using a public company’s stock ticker symbol.
- (Example: Papa John’s ticker symbol is PZZA.)
- Public companies are required to file financial information with the SEC (Securities and Exchange Commission). 10-K’s and 10-Q’s are examples.
- Public companies also have to provide investors with an Annual Report (sometimes the 10-K serves as the Annual Report; sometimes it is a separate document).
- Business Source Premier database allows you to find both "Marketline Company Reports" as well as other magazine and journal articles that specifically mention your company.
Searchers can type the company name into a search box and then select "CO Company Entity" (see oval above) from the drop down menu. This will provide BOTH Marketline Company Profile reports and articles from business journals, magazines, newsletters and newspapers. Marketline Company Reports provide background on the company, its place in the industry, a chronology, information on their board of directors and sometimes a SWOT analysis.
